Effective Date: May 25th, 2018
How We Collect and Use Information
We may collect and store personal or other information that you voluntarily supply to us online while using the Site (e.g., while on the Site or in responding via email to a feature provided on the Site). Sustainableyum.com only contacts individuals that have signed up to receive our messaging or have purchased one of our products. Sustainableyum.com collects personally identifying information from its users during online registration and online purchasing with consent. Generally, this information includes name and e-mail address for registration, or name, postal address, and credit card information when purchasing our products. All of this information is consensually provided to us by you.
We also collect and store information that is generated automatically as you navigate online through the Site, with your consent. For example, we may collect information about your computer’s connection to the Internet, which allows us, among other things, to improve the delivery of our web pages to you and to measure traffic on the Site.
To measure traffic on our Site, we use Clicky Analytics. Clicky Analytics also tracks user behavior on the site in order to provide a more relevant customized experience of the website to the visitor. Clicky does not identify your name or address but uses a unique identifier that lets us know if you are a first-time user or a repeat visitor. For more information on what Clicky tracks, please see their own policy.
Cookies and Web Beacons
We also may use a standard feature found in browser software called a “cookie” to enhance your experience with the Site. Cookies are small files that your web browser places on your hard drive for record-keeping purposes. By showing how and when visitors use the Site, cookies help us deliver advertisements, identify how many unique users visit us, and track user trends and patterns. They also prevent you from having to re-enter your preferences on certain areas of the Site where you may have entered preference information before.
If you wish to disable cookies, you may do so through your individual browser options. More detailed information about cookie management with specific web browsers can be found at the browsers’ respective websites.
The Site also may use web beacons (single-pixel graphic files also known as “transparent GIFs”) to access cookies and to count users who visit the Site or open HTML-formatted email messages.
- Google Adsense
Like many other Web sites, sustainableyum.com makes use of log files. The information inside the log files includes internet protocol ( IP ) addresses, type of browser, Internet Service Provider ( ISP ), date/time stamp, referring/exit pages, and number of clicks to analyze trends, administer the site, track user’s movement around the site, and gather demographic information. IP addresses, and other such information are not linked to any information that is personally identifiable.
We also use Google Analytics Advertiser Features to optimize our business. Advertiser features include:
- Remarketing with Google Analytics
- Google Display Network Impression Reporting
- DoubleClick Platform integrations
- Google Analytics Demographics and Interest Reporting
By enabling these Google Analytics Display features, we are required to notify our visitors by disclosing the use of these features and that we and third-party vendors use first-party cookies (such as the Google Analytics cookie) or other first-party identifiers, and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to gather data about your activities on our holistic health and fitness site. Among other uses, this allows us to contact you if you begin to fill out our check-out form but abandon it before completion with an email reminding you to complete your order. The “Remarketing” feature allows us to reach people who previously visited our Site, and match the right audience with the right advertising message.
We abide by Facebook’s Data Use Restrictions.
- Any ad data collected, received or derived from our Facebook ad (“Facebook advertising data”) is only shared with someone acting on our behalf, such as our service provider. We are responsible for ensuring that our service providers protect any Facebook advertising data or any other information obtained from us, limit our use of all of that information, and keep it confidential and secure.
- We do not use Facebook advertising data for any purpose (including retargeting, commingling data across multiple advertisers’ campaigns, or allowing piggybacking or redirecting with tags), except on an aggregate and anonymous basis (unless authorized by Facebook) and only to assess the performance and effectiveness of our Facebook advertising campaigns.
- We do not use Facebook advertising data, including the targeting criteria for a Facebook ad, to build, append to, edit, influence, or augment user profiles, including profiles associated with any mobile device identifier or other unique identifier that identifies any particular user, browser, computer or device.
- We do not transfer any Facebook advertising data (including anonymous, aggregate, or derived data) to any ad network, ad exchange, data broker or other advertising or monetization related service.
We do not share your information with third parties for any purpose.
We do use your email address, and in rare cases, your mailing address (if you purchased a product and provided it to us) to send you content and inform you of products, services, and events that may be of interest to you (unless you instruct us otherwise). If you do not wish to continue to receive these communications, you may click the “unsubscribe” link provided at the bottom of the email to remove yourself completely from our database, or you may send a request to be removed from our database to [email protected]
Please keep in mind that whenever you consent to making your personal information available for viewing by third parties online – for example on message boards, in blog comments, through email, or in chat areas – that information can be seen, collected and used by others besides us. We cannot be responsible for any unauthorized third-party use of such information.
Be aware that we may occasionally release information about our visitors when release is required to comply with law or to protect the rights, property or safety of users of the Site or the public.
Please also note that as our business grows, we may buy or sell various assets. In the unlikely event that we sell some or all of our assets, or one or more of our websites is acquired by another company, information about our users may be among the transferred assets.
How you can have your information updated, corrected, or deleted
You may contact us at [email protected] at any time to request the information we store about you, or to update, correct, or delete your information or data. We will reply to these requests promptly.